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October 2019 Chapter Meeting

Monday, October 7, 2019 -
5:30pm to 7:30pm
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October 2019 Chapter Meeting

Using Design Thinking to Transform Perception

 

Tim Kramer
Harrisburg IIBA VP of Marketing & Communications


Using Design Thinking to Transform Perception
 

Tim Kramer

Harrisburg IIBA VP of Marketing & Communications
Strategy and Portfolio Lead, TE Connectivity

Design Thinking is a human-centered approach to innovative problem solving that integrates the needs of people and the possibilities of technology. It can help change your perception within your organization on how you address problems while working in a deep anthropological state with your customers. Design Thinking can move you away from checklist and analytical styles of thinking and immerse and engage with your customers to gain a deep understanding of their needs.
 
In this presentation, Tim will give a real-world example of how changing your perception can truly change the world. By looking at low cost options for long term solutions, Design Thinking unleashes the creative mindset to converge on the right solution. Tim will review the tenets of Design Thinking, the "By Design" program at TE, and some lessons learned in order for the audience to take away for their own organizations. The goal is to provide an overview of Design Thinking and to demonstrate that it's really about good business analysis skills.

 


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Event Details: 
We'll have a light dinner and networking followed by a our feature presentation.
Event Location: 
Highmark, Fifth Avenue Place, 120 Fifth Avenue, Pittsburgh, PA 15222. Check in with the security desk on the first floor to be directed to the meeting room.
Speaker: 
Tim Kramer
Location Name: 
Highmark - FAP
$0.00