What's Product Ownership All About?

As more organizations transition from project-centric models to a product-centric view, it is important to understand how product ownership is evolving and how that affects business analysts working in this space. What is Product Ownership is all about? Is there overlap in the roles Product Owners and Business Analysts play on project teams? What skills and techniques are important in the role? 

In this webinar we’ll discuss: 

• An overview on Product Ownership
• The role of the PO and BA – what’s the difference? 
• What skills does a product owner need?  
• Business Analysis techniques and skills that give you an advantage as a Product Owner  
• Tips and resources on Product Ownership Analysis  

Speaker: Emily Midgley, CBAP

Emily Midgley is the President of the Cleveland Chapter of IIBA and has over 15 years of business analysis experience in the insurance industry. She led business analysis for programs to implement leading-edge technology like big data and mobile apps. As an Agile coach, Emily brings BA practices to product managers and product owners throughout the enterprise to increase focus on customer value.